Unless you are a well-established brand, most customers won’t know what your brand is about, or even have heard of it. So they have no reason to trust you…yet. Here are some suggestions you can add to your website and elevate the trust level:

• Trust Badges
• Positive Press Coverage
• Reviews/Testimonials
• Contact Numbers
• Physical Address

Also, make sure you have a valid SSL certificate on your website. If the SSL certificate is not valid, most people will simply not shop from you.